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RESPONSIBILITIES
The leadership team at Bianco understood the importance of a strong social media presence but didn’t have the time or expertise to strategize and post consistent content. Since Single Source joined their team, the engagement rate has gone up 200% and impressions have gone up 100%.
As part of Bianco’s growth plan, Single Source designed a suite of retail signage to help drive in-store purchases. The eye-catching case dividers, bumper signs, rail signs and display signs break through the clutter in a busy retail environment.
Single Source collaborated with Bianco & Sons to create a family of labels for the brand’s high-quality, marinated meats product line. With their new, premium design, these labels stand out from the other products on the shelf and compliment the company’s current sausage packaging.
Bianco & Sons delivers nothing but the best quality meats, so it only makes sense that they should also deliver in nothing but the best. From organizing the product photoshoot to designing the final layout, Single Source created truck wraps that feature high-quality product images and included the newest members of the Bianco family on the back!
Bianco & Sons has a robust fan base. Distributors, supermarket chains, restaurants and consumers all love Bianco’s quality and variety. Single Source works closely with Bianco to create collateral with specific, compelling messaging for each of these target customers.
In 2021 Bianco & Sons launched their much-anticipated Kitchen at Hub Hall Boston adjacent to TD Garden; their first ever dining location. Single Source played an integral role in creating the visual branding for the space, including storefront signage and a digital menu featuring photographs of the seriously delicious menu items!